ai

I'm Building One Outreach Agent. I'm Writing It Like Five.

AI Skills vs Projects: I Thought I Was Building a System. I Was Building an Archive.

Delegating With AI Agents Was the Easy Part. The Plumbing Cost Me a Week.

I hired my first publishing assistant and braced for the training. It never came. Here's what actually broke.

How I Run Facebook Ads With an AI Agent — And the Day Its Memory Was Wrong

The three-layer memory that made my ad agent compound — and the day its cached conclusion was wrong.

The Ad Spend Sequence I Had Completely Backwards

If You Set Up Your AI and Never Touched It Again, It's Already Working Against You

How I Built an AI Email Agent That Runs My Inbox 3x a Day

Health of Business series · Episode 1 — the system that triages my inbox at 8am, noon & 4pm

Why AI fluency is the wrong goal

The skill you use every day in your practice — you're just not using it here.

7 Essential Steps to Building a Marketing Campaign w/ AI